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Thursday, February 14, 2008

TrashDispatch: Google Adsense Success Story

Trash Dispatch.com:


A Google Adsense Success Story!

from Inside Adsense:
Carsurvey.org is a car review website published by CSDO Media Limited. Initially inspired by some of the earliest experiments in user-generated reviews, the site now hosts almost 100,000 English-language car reviews submitted by visitors from across the globe.

From 1997 to 2000, founder Steven Jackson ran the site as a hobby. However, the growing hosting costs became significant, so Steven opted to run ads to cover them. He joined the AdSense program and was impressed with the initial results, which were further improved by carefully optimising the location, colour and size of the ads. By 2005, the time demands of running a popular website while holding down a day job were no longer sustainable. The steady revenue from AdSense was a major factor in Steven’s decision to leave his old career and devote himself full-time to running Carsurvey.org. [link]

Related:

  • AdSense in fashion for those who wear many hats Before AdSense, Shawn relied on running affiliate ads and selling space on a CPM basis. This could be hit or miss, as he would manually try to place ads that were the best fit. As his sites grew, he would sometimes forget about a time-sensitive ad, and that ad slot would become wasted space. “With the contextually served ads from AdSense,” Shawn says, “my advertising is always fresh and spot on.”
  • Sounds of success for Buenamusica In just three years, Manuel Treto’s Buenamusica.com has become quite a successful enterprise. A U.S. based Spanish-language site dedicated to everything associated with music, Buenamusica.com now receives around 100,000 unique visitors per day from users around the world.
  • AdSense inspiration A few weeks ago we posted the winner of the AdSense Story Contest, and as promised, here are a few more of the stories and video submissions we received.

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